Is your company Oprah or Jerry?

BY Mike Foti

I’m sure most of us at one time have watched Oprah Winfrey and Jerry Springer’s popular talk shows on television. There are several similarities between the “leaders” of these two shows; they have growing and profitable businesses, are competitive, hard working, persistent, and believe strongly in the social causes that have impacted their lives. This is where the similarities end.

Oprah’s Show
Oprah Winfrey views her show as a teaching tool that presents both positive role models and what is right with the world. Oprah believes that while we are learning, growing, and taking responsibility for our own life, we can also serve as inspirational leaders for others. She believes if we are passionate about our life’s mission, and kind and considerate to others, we can achieve a higher level of success than we imagined. Since people are at the heart of our businesses, Oprah advances that we need to treat them with trust and compassion to be able to truly make a difference. In the end she believes our greatness will be determined by our service to others and dedication to a larger purpose in our lives. 

Jerry’s Show
Jerry Springer views his show as a vehicle to show the outrageousness in society and to expose the ludicrous beliefs, attitudes, and prejudices of people. Jerry believes he is giving the people the entertainment show that they want while exposing what is wrong with society. His ratings have proven that as the fighting and outrageousness of the shows increased so did the number of viewers. While Oprah sees her show as a teaching tool for her larger mission to help others, Jerry sees his role on the show as a paid entertainer. As noted in his book he said, 
“A talk show is just a job. What a person does for a living doesn’t determine what he or she believes or thinks.”

I think what Jerry is saying is that as a paid entertainer his role is to grow a profitable show and give the audience (customers) what they want exclusive of his individual beliefs.

Does your company have more “Oprah” or “Jerry” characteristics?
To evaluate whether our company has more “Oprah” or “Jerry” characteristics we need to ask some of the following questions:

  • Is the goal simply to maximize earnings through whatever means are required? Do the ends justify the means?

  • Do we live our beliefs through our work? Are our work beliefs and ethics different than our home beliefs?

  • Do we let people act outrageously if they are good “producers?”

  • Do we hire people that have a “team” attitude, or do we hire “free agents” that provide immediate skills without caring for the team?

  • Is our company a developmental vehicle to help others learn and grow, or is it merle a financial tool to get a return on investment?

  • Are we spending the majority of our time controlling and managing the outrageousness around us or leading the team with a higher purpose and vision?

I believe we need more “Oprah” in our companies!
To have an “Oprah” style organization we must believe that our organization has a larger purpose than just making money. We must believe that (A) learning, growing, and helping others and (B) excellent financial returns are not mutually exclusive. We must believe that nice guys can finish first! If we buy this how do we go about doing it? Here are some ideas to consider:

  • When making a decision ask yourself whether your action is in concert with the values you teach your children.

  • Even if somebody is a great “producer”, if they are destructive to the team attitude find the opportunity to release them. 

  • When hiring be more concerned with personal and social characteristics (like trust, empathy, compassion, and family background) than you are with their immediate skill set. You can teach the skills quicker than you can attempt to mold or change the attitudes. 

  • Develop a personal development program for people who report to you. Do not limit this program to skills immediately needed for their position.

  • Publicize and present a larger vision for the corporation that not only shows a care for finances, but also a care for growing people as well.

As has been said many times before all great things happen through people. If we want to lead our organizations for the best results we need to be people focused first and profit focused second. I believe if we take care to hire, develop, and lead our people with a shared positive vision the profit will take care of itself! Nice people can finish first and feel good about the process along the way!

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"Growing Leadership"
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Mike Foti is Chief Executive Officer of Cleveland Glass Block (a Northcoast 99 recipient for best employers in Northeast Ohio and a Community Pillar Award winner for community service) and President of Leadership Builders. Mike is a national speaker, writer, and consultant who helps individuals and companies get results through people. To ask Mike how he might help you, or to receive his free tips and leadership articles, call 216-531-6085 or visit his web site at www.leadershipbuilders.com.


 

 


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